About Susan

You don’t have to be one thing. And you’re not behind.

I’m Susan—solo mom of five, digital entrepreneur, creative strategist, and hospitality pro. I’ve built a multi-passionate life and business while raising a wildly neurodiverse crew, co-navigating coparenting, and crafting income streams that work around real life—not against it.

I don’t believe in boxes—especially not the ones the world tries to put people in. I believe in building a life with breathing room, where passion meets practicality and income meets impact.

This is where it all converges: business, wellness, design, purpose, and systems that actually hold up under pressure.

My Story

After more than a decade of homeschooling, navigating medical advocacy, and supporting my family through every imaginable season, I found myself needing to pivot. Not because I had failed—but because I had outgrown survival mode.

I didn’t start over from scratch. I started from experience.

Now I run a handful of aligned ventures under one umbrella: I help purpose-driven people of all ages build income streams and brands that reflect their values, their time, and their bandwidth. I also create systems for families raising intense, gifted, or neurodivergent kids, because I’m living that reality every day.

And I still show up for homework, meltdowns, field trips, deadlines, and dinner. This isn’t some curated highlight reel. It’s strategy, stewardship, and a little sacred chaos.

If you’ve got the hustle, I can match it.

What I Bring to the Table

Digital Strategy & Marketing

  • 15+ years of experience in content marketing, course creation, UGC, and brand strategy

  • Affiliate mentorship, social media systems, and launch planning

  • Creator of "Sales With Soul," a mentorship system for modern affiliates

Hospitality & Vacation Rentals

  • Owner and cohost for multiple high-performing vacation rentals in coastal Georgia

  • Specializes in staging, property branding, guest experience, and concierge design

  • Co-lead of Golden Isles Getaways, a boutique hospitality and operations company

Direct Sales & Wellness

  • Former top earner in Rodan + Fields

  • Peptide mentor with Make Wellness, focused on brain/body balance for entrepreneurs and parents

  • Leads a mentorship collective for affiliate-based income rooted in science and soul

Home Systems & Family Life

  • 12+ years homeschooling neurodiverse and 2E kids

  • Creator of ADHD-friendly home management tools and printables

  • Passionate about empowering others through systems that feel sustainable, not shame-based

My Mission

To help people build income and infrastructure around their actual lives—not just their highlight reels.

To remind mothers, fathers, creators, and caretakers that their gifts don’t disappear under the weight of responsibility—they deepen.

To create tools, content, and mentorship spaces that let people build on their own terms—with purpose, flexibility, and peace.

Let’s build something that fits.

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